New identity for Lubbe & Sons (Bulbs) Ltd

We are proud to present our renewed corporate identity! This year, we celebrate our 125th anniversary, a milestone that fills us with gratitude as we reflect on our rich history. After years of growth and success, we believe it’s time to take a fresh step towards the future.

Our new identity aligns better with our vision for the future, growth ambitions, and brand values. With this new look, we aim to strengthen our market position and make our products and services even more visible.

It clearly reflects our focus on simplicity, accessibility, and optimism. The sun around the stylised flower has been simplified, the colours are more dynamic, and the font is friendly yet bold. Moreover, the visual elements are now easier to use across different media.

We will gradually roll out the new logo in our promotional materials, brochures, website, and other media. While honouring our rich heritage, we are excited to look forward to a blooming future!

Our sincere thanks go to Ralf van Wieringen from the creative branding agency Activates in Sassenheim for the design, advice, and execution.


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